) how to grow on youtube

Creator: Andrew Kirby Price: Free Link: The Science of How to Grow on YouTube: Full Guide (webflow.io ) : Password: youtubemastery Type: #litnote #todevelop Topics: [[ Youtube ]] [[ Make Money Online ]]

• Intro
• How does youtube work?
  • It wants you to stay on the platform. It is terrified of you leaving the platform to got to netflix
  • Youtube 2 metrics are: Viewers need to click on the video and wathc the video
  • CTR and AVD:
    • The more people watch and the longer they watch, the more youtube will promote your video.
  • Likes, Comments, Shares and subscribers don’t count.
  • Tags, SEO, and Descriptions
    • They don’t matter much
    • Youtube will show the most relevent video with a hight CTR and AVD
• The IDEA behind a video matters the most
  • The quality of your ideas caps the all other things, thumbnails, titles, your ability to keep people hoooked and much mor
  • Everything comes from quality of your idea
  • Cheat-sheet for Ideas:
    • New and Beneficial
      • The best ideas are both new and beneficial
      • Old and beneficial= boring
      • new and not beneficial= scam
      • old and not beneficial= politicial
    • Great ideas are radically new and incredibly beneficial
  • CTR Potential
    • Think of CTR potential first before you proceed with the idea
  • AVD Potential
    • Can this video get an incredibly hihg Average View Duration
  • Channel Love
  • If you want massive results, viewers should watch 3 more video from your channel after they watch the first one.
• Generating IDEAS
  • Creativity is like a dirt tap. Good ideas will come once you clear away all the bad ideas
  • MrBeast: Sit down for at least 1 hour a day and brainstorm ideas
• CTR
  • Thumbnails:
    • Has to be able to draw eyes
      • Faces
        • We are drawn to emotive faces
        • Expressive faces draw the human eye but forced expressions push the human eye
      • Brightness and Contrast
        • Bright thumbnails and high contrast colours draw the eye more
    • Able to understand
      • Whatever you want to focus on, don’t make them small. Make those things fill in the space
      • Don’t focus on the wrong stuff
      • Don’t use too much text and colurs and fonts that are hard to understand
    • Want me to click it
      • Write a list of:
        • Who is in the video
        • What are they doing in the video
        • Where are they doing it
        • Capture all of that in the thumbnail
      • Pick 2 or three important things to focus on and show that on thumbnail
    • Add thumbnail updates
      • If the CTR is not well-performing after 1 hour of upload, update the thumbnail to see any changes.
  • Titles
    • Make it simple
    • Make it personal
    • Word choice
      • Who
      • What
      • Where
• Audience Retention
  • Retention is about one thing: Questions
  • Humans hate unanswered questions and we want to find those answers
  • ALSO, People have to care about the question and enjoy the journey to answering questions
  • A Compelling question(INTRO):
    • Setup your central question in the first 5-10 seconds of your video
    • Your question should hit:
      • Clarity
      • Unknown answer
      • Beneficial
      • Decrease skepticism
      • Uncertainity
  • An Enjoyable Journey(The Video)
    • B-plots
      • Set up 2 plots so that audience will retain for another plot even one bores them
      • Fake Answers
        • Answer the question and the pull it away
      • Emotional Highs
        • Take your audience on rollercoaster of emotions
      • Pattern Interrupts
        • Don’t let your audience become complacent. Create a pattern. Break it.
      • Decrease Bad Bits
        • Boring characters
        • Click-off emotions
        • Inauthenticity
  • The Answer(end)
    • Don’t make long outros begging subscribers. This ruins the video
    • Their time is valuable.
    • Answer the question and end the video.
• Mindset
  • Healthy attitude = Authentic you and no burnout
  • View of youtube
    • See yourself as the servent to an audience
    • Make somthing that is worth watching for the audience
  • When views are down
    • Don’t get upset and blame the algorithm
    • Keep moving
    • Learn why views dropped. View it as an opportunity to learn more about the audience
  • Level of fun
    • Views take care of themselves.
    • Focus on making cood content and let you joy shine through your videos
  • Humility
    • Don’t be arrogant about your growth
    • Don’t have a hidden pride in your growth
    • Always be humble. Ask for help when needed.
    • Always keep learning. Give more to your audience
  • Wealth
    • Don’t go with the mindset of making money only
    • You are rewarded for how much your audeince enjoys your content.
    • You will be rewarded for making great content so make that
  • Action
    • Don’t let your actions fluctuate with views
    • Be consistent: Have a fixed upload and production schedule and brainstorming schedule
    • Best youtubers have a team that will him serve thier audience
  • How to avoid Creator Burnout
    • If you don’t enjoy doing something, hire someone to do it
    • If you are not excited to get out of bed every morning to do your job, hire someone to do that things
    • Pay others to do your job

MAKE VIDEOS PEOPLE WANT TO WATCH.